Every business professional and freelancer knows the pain of the digital overload we’ve had to deal with this past year.
Everything’s been online, on screen, and no-contact. There are no handshakes, client coffees, or working lunches. We think it’s long overdue: bring back the personal touch!
We spend all day looking at our screens. So do our customers. Our eyes are strained and our brains are burned out.
We want to see a revolution - going back to having physical things to share and to hold.
Namely, we’re talking about printed portfolios, case studies, and bound brand books.
We all go on journeys with our clients: ranging from the short and sweet, to the businesslike, to the highly involved, and even the emotional. In many cases, we’re bringing about big change in peoples’ lives.
No one will know this better than lifestyle entrepreneurs. If you’re a trainer, instructor, coach or mentor of any kind, you’ll get to witness major transformation firsthand. The same goes for those involved in building, renovations, travel and charity sectors. In fact, anyone providing an emotive or life-enhancing experience for their clients, you’ll understand just how transformational the journey can be.
So, what if you could present the journey of that transformation in a beautifully bound and printed book? Something completely bespoke and personalised that your client can share with others and keep forever.
Some examples might be…
Bound and printed books can make exceptional gifts for customers and clients, so the next time you complete a large project, why not create a project overview book for them to cherish as a keepsake? They’re bound to pass it around, and them doing so might land you your next big job!
Top 3 reasons to gift your clients the story of their journeys in printed form:
Ultimately, a heartfelt and personalised gift is an amazing way to reward loyal clients. It’s always nice to receive a bottle of bubbly or a box of chocolates as a thank you. But do you know what’s even nicer? Something different.
A sustainable gift
We all have a responsibility to make sure our marketing efforts are sustainable. And it’s something our customers are picking up on more and more. If you’ve ever ordered a batch of leaflets or business cards, you’ll know the difficulty of minimum order quantities.
When printing houses only allow you to order 200 or 500 printed items at a time, even if you only need 50, huge amounts of paper get tossed in the bin (or sit on the shelves until they’re out of date, and then get tossed in the bin).
The beauty of print on demand is that it cuts out this issue entirely. Even better, everything we print is on FSC certified paper. This means the paper comes from managed forests that are specifically planted and replanted for a renewable paper supply. No deforestation, and no destruction of natural habitats.
Start your new print initiative now - visit us at Memory Books to explore the possibility of crafting something branded, professional, lasting, and totally unique.